sonarApp Store Optimization Insights
Data-driven research, practical guides, and strategies for ranking higher on the App Store and Google Play.
A Practical Guide to App Store Metadata Optimization
iOS: 30-char title + 30-char subtitle + 100-char keyword field. Android: 30-char title + 80-char short + 4,000-char long description. Field-by-field optimization for both.
Sensor Tower Pricing: Plans, Cost & Alternatives
Sensor Tower pricing starts at ~$500/month — the median buyer pays $74K/year. Full cost breakdown by tier, hidden fees, and alternatives from $29/mo.
Agentic ASO: Why AI Agents Are the Future of App Store Optimization
4 real AI agent workflows that automate keyword research, rank monitoring, and competitor intel — and why dashboard-only ASO tools are already obsolete.
ASO API: CLI Workflows for Developers Who Ship
3 copy-paste CLI workflows for weekly keyword research, competitor monitoring, and launch optimization — using 9 stateless API endpoints. No dashboard needed.
Apple Search Popularity Score Explained
What Apple's Search Popularity score (5-100) actually measures, the formula to estimate daily impressions from it, and how to use it for ASO keyword research in 2026.
Google Play Short Description: 80 Characters
You have exactly 80 characters — Google Play's official limit and 2nd most important ranking field. 7 before/after examples showing how to fit 2-3 keywords.
App Store Optimization for Android: Google Play ASO Guide
Google Play ASO guide: metadata fields, ranking factors and Sonar data on 3,510 keywords measured on both stores — where Play is easier and where it isn't.
ASO Checklist: App Store Optimization (2026)
11-section ASO checklist for 2026 covering keyword research, title, subtitle, keyword field, promo text, description, visuals, reviews, and localization — with platform-specific steps for iOS and Android.
ASO KPIs: What to Track and Why
7 ASO KPIs to track: keyword rankings, search impressions, conversion rate, ratings, uninstall rate, referrals, and install attribution — with benchmarks for each app stage.
Game ASO: How to Optimize Your Game's App Store Listing
Games are 75% of App Store revenue but need different ASO. Genre+mechanic keyword combos, game-specific modifiers, screenshot A/B testing, and seasonal optimization.
App Store Conversion Rate: How to Improve It (With Benchmarks)
Average conversion rates by category (Utilities 30-40%, Games 25-35%, Social 10-20%), the 5 levers that move them, and how to A/B test on both stores.
How to Get More App Reviews (Without Being Annoying)
iOS allows only 3 review prompts per year. Android's quota is undocumented. Here's how to time them right using SKStoreReviewController and In-App Review API.
App Store Connect Analytics: What the Numbers Mean
What impressions, app units and conversion rate mean in App Store Connect, which API key role pulls the reports, and the keyword data Apple leaves out.