Sonar//App Store//United States

“to do list” App Store Keyword Difficulty

"to do list" has a difficulty score of 70/100 (Hard). The top results include established apps like To Do List MinimaList & Widget, Microsoft To Do, Todoist: To Do List & Calendar with an average of 90,659 reviews. Breaking into the top 10 will require a highly optimized listing and strong initial traction.

Data measured Oct 26, 2026 from the top 10 ranking apps on the United States App Store.

70/ 100
Hard
Avg. reviews90,659
Avg. rating4.8★
Title match4/9
CategoryProductivity
StoreApp Store
CountryUnited States
MeasuredOct 26, 2026

Top 10 Ranking Apps

Keyword in title
1To Do List MinimaList & Widget
4.8★
48,624 reviews
2Microsoft To Do
Microsoft Corporation
4.7★
269,226 reviews
3Todoist: To Do List & Calendar
4.8★
130,147 reviews
4Structured: Daily Planner Todo
4.8★
168,040 reviews
5Do! – Simple To Do List
SIMPLERION Co., Ltd
4.7★
26,195 reviews
6Todo List & Reminder - Todoery
BetterApp Tech Co., Limited
4.6★
5,735 reviews
7To Do List Widget
TAPUNIVERSE LLC
4.8★
13,851 reviews
8TickTick:To-Do List & Calendar
4.9★
46,610 reviews
9Google Tasks: Get Things Done
4.8★
107,507 reviews

How is this difficulty score calculated?

Sonar's difficulty score (0–100) analyzes the top 10 apps ranking for “to do list” on the United States App Store as of Oct 26, 2026. It weighs title match quality (how many of the top apps use the keyword in their title), the install and review volumes of those apps, their average rating, and whether the keyword is dominated by established brands. A score of 0–30 means low competition, 30–60 moderate, and 60–100 highly competitive. Read the full methodology.

How to Rank for “to do list”

Include "to do list" in your app title

The App Store algorithm heavily weights title matches. Place "to do list" or a close variant in your app title for the strongest ranking signal.

Use your subtitle for keyword variations

Your iOS subtitle (30 chars) is the second-strongest ranking factor. Use a variation of "to do list" here that doesn't repeat the title.

Consider long-tail variations

"to do list" is competitive (70/100). Target longer variations like "to do list for beginners" or "to do list free" to rank faster, then build authority for the head term.

Focus on ratings and reviews

High-difficulty keywords require social proof. Aim for 4.5+ stars and implement smart review prompts to build review volume faster than competitors.

Localize for more markets

Every country storefront is a separate ranking opportunity. Translate your metadata for the top 5-10 markets to multiply your organic traffic.

Related Keywords

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