Sonar//App Store//United States

video editor App Store Keyword Difficulty

"video editor" has a difficulty score of 85/100 (Very Hard). The top results include established apps like CapCut: Photo & Video Editor, InShot - Video Editor, Splice - Video Editor & Maker with an average of 605,093 reviews. Breaking into the top 10 will require a highly optimized listing and strong initial traction.

Data measured Aug 24, 2026 from the top 10 ranking apps on the United States App Store.

85/ 100
Very Hard
Avg. reviews605,093
Avg. rating4.7
Title match8/9
CategoryPhoto & Video
StoreApp Store
CountryUnited States
MeasuredAug 24, 2026

Top 10 Ranking Apps

Keyword in title
1CapCut: Photo & Video Editor
4.6★
1,118,456 reviews
2InShot - Video Editor
SHANTANU PTE. LTD.
4.8★
2,476,221 reviews
3Splice - Video Editor & Maker
Bending Spoons Apps ApS
4.6★
427,583 reviews
4iMovie
Apple
4.4★
305,934 reviews
5Video Editor ·
4.7★
218,054 reviews
6VN: Photo & Video Editor
Ubiquiti Labs, LLC
4.8★
312,601 reviews
7Videoshop - Video Editor
4.9★
363,640 reviews
8Videoleap: AI Video Editor
4.6★
145,189 reviews
9Edits: Video Editor
Instagram, Inc.
4.8★
78,163 reviews

How is this difficulty score calculated?

Sonar's difficulty score (0–100) analyzes the top 10 apps ranking for “video editor” on the United States App Store as of Aug 24, 2026. It weighs title match quality (how many of the top apps use the keyword in their title), the install and review volumes of those apps, their average rating, and whether the keyword is dominated by established brands. A score of 0–30 means low competition, 30–60 moderate, and 60–100 highly competitive. Read the full methodology.

How to Rank for “video editor

Include "video editor" in your app title

The App Store algorithm heavily weights title matches. Place "video editor" or a close variant in your app title for the strongest ranking signal.

Use your subtitle for keyword variations

Your iOS subtitle (30 chars) is the second-strongest ranking factor. Use a variation of "video editor" here that doesn't repeat the title.

Consider long-tail variations

"video editor" is competitive (85/100). Target longer variations like "video editor for beginners" or "video editor free" to rank faster, then build authority for the head term.

Focus on ratings and reviews

High-difficulty keywords require social proof. Aim for 4.5+ stars and implement smart review prompts to build review volume faster than competitors.

Localize for more markets

Every country storefront is a separate ranking opportunity. Translate your metadata for the top 5-10 markets to multiply your organic traffic.

Related Keywords

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