Sonar vs ASOdesk

ASOdesk is agency-grade. Sonar is indie-priced.

Keyword research, daily ranks and competitor gaps for 10 apps and 2,500 keywords at $29/month flat, with the API and CLI on every plan.

7-day free trial · Card required, $0 today · Cancel anytime

Which one to choose

Choose Sonar if…

  • You're an indie or small studio with a flat budget for ASO
  • You want 2,500 keywords across 10 apps without upcharges
  • You want the API and CLI on every paid plan

Choose ASOdesk if…

  • You run an ASO agency managing many client apps
  • You want review reply templates and auto-replies inside your ASO tool
  • You need more than 2,500 keywords on one plan (Power has 5,000)

We build Sonar (trysonar.app), so weigh this accordingly. ASOdesk's plans and features were checked against its public pages on Oct 19, 2026, and this page says plainly when ASOdesk is the better pick.

Feature by feature

How Sonar and ASOdesk compare

Checked against ASOdesk's public pages on Oct 19, 2026.

FeatureSonarASOdesk
Pricing and access
Flat price under $30/month
Yes
No
Free trial without sales call
Yes
Yes: 7-day trial, no card
All countries included on entry plan
Yes
No
ASO core
Keyword research (volume + difficulty)
Yes
Yes
Daily rank tracking
Yes
Yes
2,500 tracked keywords
Yes
Limited: 700 on Pro, 3,000 on Guru ($199/mo)
10 apps at a flat price
Yes
Limited: 10 apps on Guru ($199/mo)
Competitor keyword gap analysis
Yes
Yes
Apple Search Ads optimization
Limited: Apple's popularity built in, no account to connect
Limited: Search Ads popularity index; Apple Ads management sold as an agency service
Reviews and automation
Review monitoring
Limited: Review Browser + AI summaries
Yes
Automated review replies
Limited: App Store only, optional auto mode
Yes
ASO automation suggestions
Limited
Yes
API, CLI and agents
REST API included
Yes
Limited: 100–1,000 credits/mo included; packs $39–$899/mo
Native CLI
Yes
No: None found as of Oct 2026
MCP server for AI agents
Yes
No: None found as of Oct 2026

The other side

When to choose ASOdesk instead

ASOdesk is feature-rich and agency-grade, but pricing scales fast with apps and keywords. Sonar covers the ASO essentials at a flat indie-friendly rate.

Where ASOdesk is stronger

Built for: Agencies and mid-market app marketing teams who manage many apps and want ASO automations plus review-reply workflows in one platform.

  • Popularity values for many long-tail terms where Apple's index reads 5: in our October 2026 test it returned real numbers for 11 of 37 such terms
  • Its difficulty score tracked Sonar's most closely of the tools we tested (October 2026)
  • Review monitoring with reply templates, and auto-replies as an add-on
  • API credits included on every plan, with bigger packs sold separately
  • Room to grow: 5,000 keywords and 30 apps on Power

What Sonar doesn't do

  • Long-tail iOS popularity below Apple's floor is Sonar's estimate; ASOdesk returned measured values for some of those terms in our test.
  • No review-reply templates or auto-replies for Google Play; Sonar's review responder covers your own iOS apps only.
  • Apple reports a popularity of 5 for most long-tail iOS searches, so Sonar's number below that floor (and every Google Play popularity) is its own calibrated estimate, not an Apple figure.
  • Sonar is young and founder-led: keyword history starts when Sonar began tracking a term (2026 at the earliest), and there are no account managers or managed services.

Pricing

What each one costs

Sonar

Self-serve
  • Indie

    10 apps, 2,500 keywords, MCP, CLI and API · $290/yr billed annually

    $29/mo

  • Agency

    50 apps, 10,000 keywords, 5 seats · $1,490/yr billed annually

    $149/mo

  • API credits

    Pay per call, no subscription · 50 free credits to start

    From $10

Indie and Agency start with a 7-day free trial. Full pricing

ASOdesk

Self-serve
  • Pro

    $47/mo billed yearly · 700 keywords, 2 apps, 100 API credits

    $59/mo

  • Guru

    $159/mo billed yearly · 3,000 keywords, 10 apps, 1,000 API credits

    $199/mo

  • Power

    $343/mo billed yearly · 5,000 keywords, 30 apps, 1,000 API credits

    $449/mo

  • Custom

    Build-your-own limits

    From $147/mo

  • API (separate)

    5k to 300k credits; 15% off yearly; free token with 100 credits a month

    $39–$899/mo

7-day trial, no credit card required. Review-reply add-ons cost $24, $48 or $99 a month.

Published pricing as of Oct 19, 2026 — confirm on ASOdesk's site.

Why Sonar

Where Sonar is different

  • 80

    tools in the hosted MCP server

    Your agent can run it

    A hosted MCP server, a CLI and a REST API, on every plan.
  • Both stores, one plan

    The App Store and Google Play side by side, with every country included.
  • USApp Store popularity
    • habit tracker
      56
    • habit tracker app
      16

    Apple's own numbers

    Apple's Search Popularity where Apple reports it, and Apple's true search order for iOS ranks.

FAQ

Sonar and ASOdesk, answered

Yes for the core ASO workflow — keyword research, rank tracking and competitor analysis at a lower price for multi-app portfolios. ASOdesk keeps advantages in review-reply tooling across stores and in its own popularity index for long-tail terms; Sonar's review replies cover App Store reviews of your own iOS apps only.

ASOdesk's plans start with Pro at $59/month ($47 billed yearly) for 700 keywords and 2 apps, then Guru at $199 and Power at $449 a month, with a custom plan from $147. Every plan includes some API credits; larger API packs run $39–$899 a month. Sonar's Indie plan is $29/month (or $290/year) for 10 apps and 2,500 keywords.

No. Sonar shows Apple's own Search Popularity in keyword research wherever Apple reports it, with no Apple Ads account to connect, but it doesn't manage campaigns. ASOdesk doesn't manage them in the product either — it shows a Search Ads popularity index and sells Apple Ads management as an agency service; for campaign tooling look at Mobile Action or Apple's own console.

For App Store reviews of your own iOS apps, yes. Connect an App Store Connect API key (Admin role) and the review responder drafts a reply to each new review in the reviewer's language; post it in one click, or turn on auto mode with rating and daily-cap rules, and sensitive reviews are held for you. Google Play replies aren't supported yet.

Test Sonar against ASOdesk

Add your app and the keywords you care about, then compare the numbers yourself.

7-day free trial · Card required, $0 today · Cancel anytime