# MobileAction Pricing 2026: All Plans, Modules & Real Costs > MobileAction pricing starts at $15/month for the Lite ASO plan. Full 2026 breakdown of every tier, the sales-gated modules, the free Apple Ads tool, and alternatives. - **Author:** Peter Sutarik - **Published:** July 29, 2026 - **Tags:** mobileaction, aso-tools, pricing - **Reading time:** 7 min - **Canonical:** https://trysonar.app/blog/mobileaction-pricing --- ## MobileAction Pricing in 2026 MobileAction has the lowest published entry price of any established ASO platform — **$15/month** — and it's real, not a bait tier. Here's the full ASO Intelligence lineup from [mobileaction.co/pricing](https://www.mobileaction.co/pricing/), July 2026: | Plan | Monthly | Annual (per month) | Keywords | Apps | Competitors/app | History | Seats | |-|-|-|-|-|-|-|-| | Lite | $15 | $12.50 | 100 | 5 | 3 | 3 months | 1 | | Basic | $69 | $59 | 500 | 8 | 10 | 6 months | 1 | | Pro | $239 | $199 | 1,500 | 10 | 15 | 12 months | 3 | | Enterprise | Contact sales | Custom | Flexible | 20 | Unlimited | Custom | Unlimited | Annual billing is marketed as "2 months saved" and the math checks out — $12.50 versus $15 is a 17% discount. Trials are 7 days on Basic and Pro only; Lite has none, and starting any trial requires billing information up front. **The Lite plan is the story here.** $15/month for 5 apps and 100 keywords is a genuinely different price point from the rest of the category, where entry tiers cluster at $59–79 for 500 keywords. If you have several small apps and a short keyword list per app, Lite is the cheapest way into a mature platform. The trade is history: 3 months on Lite. That's short enough that you can't see a seasonal cycle, and short enough that a ranking change you noticed in March is gone by June. ## The Free Apple Ads Tool MobileAction's Campaign Management Platform (CMP) for Apple Ads has a **free tier with $10,000/month in managed ad spend**, unlimited data retention, and one seat. Enterprise is contact-sales for unlimited spend. If you're running Apple Search Ads at modest scale, that's a real free tool, not a trial. It's separate from the ASO subscription — you don't need one to use the other. Worth knowing even if you buy your ASO tooling elsewhere. (For the campaign side of this, see our [Apple Search Ads guide](https://trysonar.app/blog/apple-search-ads-guide).) ## What Requires a Sales Call Five product lines have no published pricing: **Ad Intelligence**, **Search Ads Intelligence**, **CPP Intelligence**, **API Solutions**, and **Managed Services**. That's the same pattern as AppTweak — the ASO keyword tooling is transparently priced, and the market-intelligence and programmatic layers are sales-gated. If your evaluation includes competitor ad creatives, download estimates, or API access, the published table above doesn't describe your bill. **API access in particular.** MobileAction's API is a separate product with no public price. Budget for a sales conversation and an annual commitment if that's part of your plan. ## Where the Limits Bite **100 keywords on Lite** goes fast. One app across two storefronts with 40 keywords each is 80. Add a competitor's keyword set and you're over. Lite works for shallow monitoring across several apps, not deep optimization of one. **Three months of history on Lite, six on Basic.** Only Pro at $239/month gets you 12 months. This is the standard segmentation lever across the category, but MobileAction's Lite tier is the shortest window on the market. **Single seat until Pro.** Basic at $69/month is one login. If you're two people, you're at $239/month for three seats — the same jump AppTweak and App Radar make, just at a different number. **Competitors per app: 3 on Lite.** For gap analysis this is the real constraint, more than the keyword count. Three competitors is enough to sanity-check, not enough to map a category. ## MobileAction vs the Alternatives Public pricing pages, July 2026: | Tool | Entry price | Keywords | Apps | History | API | |-|-|-|-|-|-| | MobileAction Lite | [$15/mo](https://www.mobileaction.co/pricing/) | 100 | 5 | 3 months | Sales-gated | | MobileAction Basic | [$69/mo](https://www.mobileaction.co/pricing/) | 500 | 8 | 6 months | Sales-gated | | ASOMobile Indie | [$59/mo](https://asomobile.net/en/pricing/) | 500 | 5 | — | 1,000 credits | | App Radar Essentials | [€69/mo](https://appradar.com/pricing) | 500 | 2 | 6 months | €199/mo add-on | | AppTweak Essential | [$79/mo](https://www.apptweak.com/en/pricing) | 500 | Not headlined | 6 months | Sales-gated | | Sensor Tower | No public pricing | — | — | — | Enterprise | | Sonar | [$19/mo](https://trysonar.app/pricing) | Unlimited | Unlimited | Unlimited | Included | At the $59–79 tier, MobileAction Basic gives you the most apps (8) for roughly the same money as ASOMobile, App Radar, and AppTweak. At the very bottom, Lite has no real competitor — nobody else publishes a $15 tier. ## Where Sonar Fits I build [Sonar](https://trysonar.app/); the numbers below are verifiable on the pricing page. Sonar is $19/month or $149/year with no metering at all — unlimited keywords, apps, countries, and history. Against MobileAction Lite, the comparison is direct: $19 versus $15, but with unlimited keywords instead of 100 and unlimited history instead of 3 months. Against Basic at $69, it's the same feature envelope for keyword research and rank tracking at a quarter of the price, with the [API](https://trysonar.app/aso-api), [CLI](https://trysonar.app/aso-cli), and [MCP server](https://trysonar.app/aso-mcp) included rather than sales-gated. **What MobileAction does that Sonar doesn't:** Apple Ads campaign management (including that free CMP tier), ad creative intelligence, and download/revenue estimates. Those are real products with no Sonar equivalent. If your work is paid-plus-organic, MobileAction covers both sides and Sonar covers one. ## How to Decide **MobileAction Lite at $15** is the right pick if you have several small apps, need shallow monitoring rather than deep optimization, and don't care about history beyond a quarter. It's the cheapest legitimate entry into a mature platform. **MobileAction Basic at $69** competes directly with App Radar Essentials and AppTweak Essential, and wins on app count. Choose it if you want one vendor across ASO and Apple Ads. **MobileAction Pro at $239** is agency territory — three seats and 12 months of history. **Look elsewhere** if you need API access without a sales call, unlimited keyword tracking on a small budget, or more than three months of history at the entry price. The free Apple Ads CMP tier is worth signing up for regardless of what you choose for ASO. For everything else, see the [ASO free trial guide](https://trysonar.app/blog/aso-free-trial) and the [best ASO tools comparison](https://trysonar.app/blog/best-aso-tools). ## Frequently Asked Questions **Q: How much does MobileAction cost per month?** A: MobileAction ASO Intelligence costs $15/month for Lite (100 keywords, 5 apps, 3 months history), $69/month for Basic (500 keywords, 8 apps, 6 months), and $239/month for Pro (1,500 keywords, 10 apps, 12 months, 3 seats), per [mobileaction.co/pricing](https://www.mobileaction.co/pricing/). Annual billing drops those to $12.50, $59, and $199 per month. Enterprise requires contacting sales. **Q: Does MobileAction have a free plan?** A: Its Apple Ads Campaign Management Platform has a free tier covering $10,000/month in managed ad spend with unlimited data retention and one seat. The ASO Intelligence product has no permanent free tier — it offers 7-day trials on Basic and Pro only (Lite has none), and each requires billing information to start. **Q: Is MobileAction's API included?** A: No. API Solutions is a separate product line with no published pricing, so it requires a sales conversation on top of your ASO subscription. Compare against tools that include API access in the base price — Sonar bundles [1,000 requests/day](https://trysonar.app/docs/api) on all plans. **Q: Is the MobileAction Lite plan good enough?** A: For monitoring several apps shallowly, yes — $15/month for 5 apps is the best entry price in the category. It runs out fast if you optimize deeply: 100 keywords covers roughly one app across two storefronts, 3 competitors per app limits gap analysis, and 3 months of history rules out seasonal comparison. Treat Lite as monitoring, not research. **Q: MobileAction vs AppTweak — which costs less?** A: MobileAction is cheaper at every published tier. Lite at $15 has no AppTweak equivalent; Basic at $69 undercuts AppTweak Essential at $79 while giving 8 apps; Pro at $239 undercuts AppTweak Grow at $299 with three seats instead of one. AppTweak's advantage is longer history at the top tiers and a more established keyword dataset. **Q: What is MobileAction CPP Intelligence?** A: CPP stands for Custom Product Pages — Apple's feature for serving different App Store listings to different ad audiences. MobileAction sells intelligence on competitors' CPPs as a separate sales-gated module. If you're evaluating CPPs for your own app, our guide to [custom product pages for Apple Search Ads](https://trysonar.app/blog/custom-product-pages-for-apple-search-ads) covers the mechanics without needing the tool. --- Source: https://trysonar.app/blog/mobileaction-pricing — published by [Sonar](https://trysonar.app), an App Store Optimization platform for keyword research, difficulty analysis, and rank tracking.